This morning we were privileged to photograph wonderful breakfast event for World Jewish Relief, a wonderful charity with whom I travelled to Ukraine a few years back to chronicle their welfare work in Eastern Europe. Guest speaker today at the beautiful Sheraton Park Lane was the quite brilliant Sir Terry Leahy, former CEO of retail giant Tesco, and the man who drove Tesco from being a decent sized supermarket chain to one of the world’s biggest retailers.

Sir Terry was also Britain’s “Business Leader of the Year” in 2003 and the Fortune European Businessman of the Year for 2004. In 2005 he was selected as Britain’s most admired business leader by Management Today and a Guardian Unlimited Politics panel found him to be the most influential non-elected person in Britain in 2007.

Crucially though, in the couple of minutes I spent in his company during a pre-breakfast photo-call, he came across as a thoroughly genuine, interested and extremely nice man. He asked me questions about the rise of Instagram, whether I’m ever tempted to just use my phone to take pictures, and how I devised my “photography banter” to make subjects smiling and relaxed in a short space of time. Whilst speaking, Sir Terry was as insightful as he was humble, particularly inspiring me when he said the secret of business success was to “concentrate remorselessly on what really matters”.

It was a great morning for a wonderful cause, with World Jewish Relief encouraging those present to all donate one hour of their salary to the crucial work they carry out. If you wish to donate an hour of your salary, visit the WJR Hourly Rate Calculator. Here are a few of our favourite pictures…